UNWTO Brand Africa Conference

The UNWTO Brand Africa Conference will be held in Namibia as from 14 – 16 June 2021

Objectives of the Conference:

The programme of activities of the conference will include presentations, interactive discussion sessions as well as technical visits which will be organized by Namibia Tourism Board as the host of the event.

The main objectives of the conference are to:

  1. Leverage tourism as a cross-cutting sector with high impact on national and regional branding to enhance the image of African destinations as the building blocks of the overall image of Africa;
  2. Engage the public and the private sectors as well as local communities and the diaspora in promoting positive stories and experiences about Africa, developing synergies between countries to further strengthen the positioning of the continent
  3. Create and enhance destinations’ capacity and skills on brand development and management, marketing, including social media and storytelling, and effective communication
  4. Create compelling stories, enhance MSMEs capacity and competitiveness
  5. Understand the policy framework in place for SMEs to secure loans and facilitate access to capital and leverage business performance during the COVID-19 pandemic.

General Information

Concept Note

General Information Note UNWTO Regional Conference (Namibia) 14-16 June 2021 (English Version)

Note D’information Générale Conférence Régionale de l’OMT (Namibie) 14-16 juin 2021 (French Version)

Provisional Programme

Important information for Foreign Media Practitioners on working visits to Namibia

Temporary Permit Checklist

Visa Application Form

Digital and Branding Masterclass Training

Information Brochure

Application Form

Information on Virtual Links for the UNWTO Regional Conference: Strengthening Brand Africa for the swift Recovery of the Tourism Sector

Meeting Title

Time and Date

Virtual Link

Meeting ID and code

Workshop for MSMEs on “The

importance of strategizing and

branding for MSMEs in Africa:

trends, opportunities and future


09.00, 14th June 2021


Meeting ID: 891 930 1148

Passcode: 1246

Masterclass Workshops on Nation

and Place Branding and Digital


09.00, 14th June 2021


Meeting ID: 270 637 1110

Passcode: 2rUEum

CEO’s Think Tank – Closed

Meeting for African NTO’s CEOs

16.30, 14th June 2021


Meeting ID: 813 3989 1792

Passcode: 954781

United Nations World Tourism

Organization Regional

Conference: Strengthening Brand

Africa for the Swift Recovery of

the Tourism Sector

09.30, 15th June 2021


Meeting ID: 843 1936 0680

Passcode: 779443

Namibia is proud to host you for the
UNWTO Regional Conference: Strengthening Brand Africa for the Swift Recovery of the Tourism Sector and our service providers are readily at your service. Take some time off during/after the conference and explore the best of Namibia at your pace. Below are some exciting tour packages to take advantage of at your leisure –This is Namibia, where you are sure to find adventure, and you may just find yourself!

Best of Namibia Tour Packages

3 Days Coastal Experience

3 Days Sossusvlei Experience

3 Days Etosha Experience

3 Days Etosha Accommodated Tour

3 Days Namib Desert (Sossusvlei) Accommodated Tour

5 Days Namib Desert and Coast Accommodated Tour